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    Taste the organic tequila Orange County is buzzing about: AgaveLuz
    • May 7, 2025

    Orange County has a new favorite tequila — and it’s not just about taste. It’s about wellness, sustainability and a return to craftsmanship. AgaveLuz Organic Tequila is the clean, consciously crafted spirit turning heads from coastal bars to intimate backyard gatherings.

    With only two ingredients — certified organic blue agave and natural water — AgaveLuz is tequila the way it was meant to be: pure, flavorful and honest. Combined with its small-batch production, sustainable farming practices and dedication to animal welfare, this spirit is becoming the go-to sipping tequila for Orange County’s health-conscious crowd.

    Image by Daniel Franco

    Clean ingredients, full flavor

    AgaveLuz keeps it simple: organic agave and natural water. That’s it. Nothing artificial — just pure tequila made with care.

    When agave is grown without synthetic pesticides, herbicides or fertilizers, it’s not only better for your body — it’s better for the planet. These chemical-free methods protect the soil, preserve biodiversity and keep local ecosystems thriving.

    “I’m bringing back the tequila I grew up respecting — clean, honest and deeply connected to its roots,” says founder Pamela Maria De La Luz, who spent nearly 20 years in the tequila industry before launching AgaveLuz. “Tequila that’s not just delicious, but made with care.”

    Image by Daniel Franco

    Sustainably farmed, artfully crafted

    At AgaveLuz, sustainability isn’t just a buzzword — it’s the foundation. The agave is grown using regenerative farming methods that avoid chemical runoff and support long-term soil health.

    Once harvested, the agave hearts are slow-cooked in traditional ovens, naturally fermented and double-distilled. Each small batch is handcrafted and individually numbered, a nod to the precision and pride behind every bottle.

    “We don’t cut corners,” says De La Luz. “We honor nature’s rhythm — and the result is a tequila that feels clean in your body and alive in your glass.”

    The AgaveLuz collection: Four distinct expressions

    Image by Daniel Franco

    AgaveLuz offers four expressions, each with its own personality — designed for sipping, savoring and celebrating.

    Blanco

    Unaged and crystal clear, the Blanco is vibrant and expressive, with floral and earthy notes, hints of basil and olive and a touch of citrus. It’s tequila at its purest — ideal for sipping neat or mixing into an elevated Paloma.

    Reposado

    Aged six months in American white oak barrels, the Reposado brings a mellow richness. Expect layers of vanilla, toasted agave and caramel — smooth enough for sipping, versatile enough for cocktails.

    Añejo

    After 18 months of aging, the Añejo reveals deeper character: roasted agave, dark chocolate and oak. A refined choice for those who appreciate the structure of whiskey but the soul of tequila.

    Extra Añejo

    The crown jewel, AgaveLuz Extra Añejo is aged for an exceptional 12 years — a true rarity in the tequila world. With only 500 bottles produced, it offers complexity, warmth and a luxurious finish for special occasions.

    Every bottle gives back

    AgaveLuz is more than a spirit—it’s a brand with purpose. With every purchase, a portion is donated to animal welfare programs in Los Angeles, including the Humane Society’s Pets for Life initiative, which helps underserved communities care for their pets.

    Image by Daniel Franco

    Why Orange County is embracing AgaveLuz

    From clean eating to sustainable shopping, OC consumers are seeking products that reflect their values. That’s why AgaveLuz is finding its place in boutique liquor stores, upscale cocktail lounges and private events across the county.

    AgaveLuz stands apart not because of flashy branding or celebrity backing — but because of its authenticity, quality and mission.

    “This isn’t about hype,” says De La Luz. “It’s about honoring the craft and creating something worth sipping—something real.”

    Where to find it

    AgaveLuz Organic Tequila is available at select retailers throughout Southern California and online at AgaveLuz.com. With limited production across all four expressions — especially the rare Extra Añejo — bottles are in high demand.

    The final sip

    For those who care about what they drink and how it’s made, AgaveLuz offers something rare: a tequila that’s clean, consciously crafted and rooted in something deeper. Made from only organic agave and natural water, it reflects Orange County’s evolving values — wellness, sustainability and craftsmanship with purpose.

    AgaveLuz Organic Tequila

    • Only organic agave and natural water

    • Handcrafted, small-batch and slow-aged

    • Every bottle supports animal welfare

    Shop now at AgaveLuz.com

     Orange County Register 

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